Old Post So This is Dated Material

This Reuter’s interview holds some major clues. Adam Pasick interviews Mitch Kapor at the World Economic Forum in Davos, Switzerland. If you are old enough to remember the days of Lotus 1-2-3 then you might recall Kapor as the founder of Lotus Development Corp.

If you are a privacy and security buff you might recognize him as a co-founder of the Electronic Frontier Foundation (EFF).

A Few Highlights as fast as I could transcribe them as I was multi-tasking…

Mitch Capor admits to drinking a bit of kool-aid, per his self, talks about:

- New 3D camera project that can store massive amounts of information is on the horizon- this will change Second Life.

- Second Life is diverse, profitable (no revenue disclosure), they learned a lot of lessons, BUT their current model will have to change. (no surprise)

- Second Life is all about:

3D-Editing and…

Minority Report Style Reports (WTF?)

One important observation was that the PC market itself took fifteen years to “mature” and 3D worlds, by themselves, are as complex, if not more so.

Creation of Business Opportunities

Another interesting mention.

Major Themes included:

- Year of Restrictions including VAT, gambling bans and

- Linden Labs must scale

- Two big obstacles- Software limitations and orientation

Caught off Guard

- Second Life was caught off guard a bit by big media explosion and in some ways this new virtual world glimpse frustrated many people. (Second Life hype cycle is really a function of marketing and a natural oscillation.)

Some words from Phillip

Phillip goes on to say as Second Life matures the content gets better. I agree. This was the same for affiliate marketing industry. In my own experience you had a huge influx of new people drawn to an industry because the barrier to entry was low. How things have changed.

For a company that embraced a user-generated, user created- your world- your imagination entreprenurial spirit Linden Labs simply doesn’t seem to understand how to generate revenue from this type of content, or, to teach or model ways to empower publishers to do it.

Pick a side…as for the recent trademark police…I will get to that soon enough. I have seen ups and downs in Second Life and as an avatar who has contributed to the economy in a significant way I can tell you that selling objects intra-world is a royal pain. Fun- yes. Painful- more so.

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