Systematics, Marketing, Government…

Posted in Future Shock by wayne.porter on May 10th, 2008

Thinking about online marketing, the state of our planet and the U.S. government I am reminded of some of the general rules of systematics…

- If anything can go wrong, it will. (see Murphy’s law)

- Systems in general work poorly or not at all.

- Complicated systems seldom exceed five percent efficiency.

- In complex systems, malfunction and even total non-function may not be
detectable for long periods if at all.

- A system can fail in an infinite number of ways.

- Systems tend to grow, and as they grow, they encroach.

- As systems grow in complexity, they tend to oppose their stated function.

- As systems grow in size, they tend to lose basic functions.

- The larger the system, the less the variety in the product.

- The larger the system, the narrower and more specialized the interfaces
between individual elements.

- Control of a system is exercised by the element with the greatest variety
of behavioral responses.

- Loose systems last longer and work better.

- Complex systems exhibit complex and unexpected behaviors.

- Colossal systems foster colossal errors.

- Choose your systems with care…

complex systems failure simple systems systematics systems

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