Paying Attention, Earning Attention
Time to fly out and Scoble is up Twittering already which means…it is his move and I am out of energy.
Let me call your “attention” to a few tidbits about “attention” before my flight.
The long scrabble game in Facebook between myself and Robert are important aspects of attention. Because conversations on what is relevant are what you should be paying attention too- like opening up silos, are meetings chance or socialization, and new worlds.
I penned an article a year ago about Second Life (they should pay attention) for Revenue Magazine (blog)…(I think I was on vacation then.). Don’t worry about the Second Life material- pay attention to what I am asking you to pay attention too (in bold). I even say “attention”.
From the now old piece- in Internet time.
Ender’s Game by Orson Scott Card (Tor Books): Ender Wiggin battles it out with the Formics in this Hugo-Award-winning novel that is perhaps the quintessential guide for the new blogging metaphor. Pay special attention to Peter and Valentine as they control the nets through alternate personas. Make special note of the protagonist’s psychological development and monitoring by the “Mind Fantasy Game.”
Snow Crash by Neal Stephenson (Bantam Spectra Book): Snow Crash is a fast-paced romp through cyberspace laced with satire and dark humor. The novel weaves everything from Sumerian mythos to visions of a postmodern civilization ready to fall. Readers should pay close attention to the Sumerian elements and how the culture of Sumer used a primordial language for control. In addition, the novel explores themes of reality, imagination and thought, all in the context of a virtual world experiencing a state of rapid decay. This has useful applications when studying the groups and behavior of citizens in a purely digital world like Second Life.
Pattern Recognition by William Gibson (Putnam Adult): The science of pattern recognition aims to classify data based on previous experience and through statistical mining of patterns. In this contemporary novel, the readers explore the concept of “cool spotting,” which has been in use in marketing for many years, through the eyes of Cayce Pollard. Pollard is an incredibly intuitive market-research consultant. Marketers should get an idea for new metrics and perhaps new ways to measure the efficacy of campaigns as well as the importance of looking ahead for future trends.
Yes- reading old books (and note I didn’t outright say say pay attention to Pattern Recognition- we aren’t there yet) and there are more books not yet listed here. The most common complaint is “I don’t have time”. You will have time if you pay attention and keep communications / information - compressed, efficient, fast and accessible and in tandem try to earn attention so the right information comes to you. That is how you have time to do research- digging back into time and old books that had some very spot on observations. This will mean unlearning some habits which is not easy.
How did the authors figure out what they did when they did?
Forward thinking is valuable. My theory?
Probably because they were paying attention.
ADDENDUM: Almost missed a comment from Adam Wentz on books I cited to read (mostly vintage science-fiction) - this great podcast on sci-fiction narrative and business.
Popularity: 6% [?]


They noticed the patterns of networking effectiveness across several technologies/industries at a focused point in time.
Mastermind groups (Napoleon Hill) need a common distraction to allow for the psychological need of individuals necessary for sub-conscious involvement leading to advanced creativity.
Fiction is creativity. Bound by the need for scientific premise. The group of authors have a pre-determined motivation to develop theoretically probable solutions to commonly perceived issues of the times. Both - the one of and the one in.
[...] recall an old article, and some book recommendations. Starting with Ender’s Game, an important blue [...]
Along with your three examples I would through in Tad Williams’s Otherland series. When I first “stepped into” SL I immediately thought of that particular novel and it feels more appropriate the more time I spend in SL. Particularly in regard to the concept of “citizens”.
Ohhh…Angel didn’t recall you were there…! I think it is time to put together a reading list from combined forces- perhaps first task at new Revenews.com!
[...] Says in response to Paying Attention, Earning Attention: They noticed the patterns of networking effectiveness across several technologies/industries at a [...]
[...] The Enuma Elish does ring a bell from some non SL postings and Sumer from an article in Revenue Magazine http://www.revenuetoday.com/story/Get+a+Second+Life that Wayne Porter wrote over a year ago and he later pointed out the parts that really mattered are the book mentions and he even said to pay attention, literally, to those books. http://www.wayneporter.com/2007/08/03/paying-attention-earning-attention/. [...]
[...] is beyond money, this is Snowcrash, this is a digital society in [...]
[...] Orionsarm has a nice list of top science fiction pieces that utilize memetic engineering or memetic manipulation…I have picked out my favorites from both a science fiction quality standpoint and from a purely memetic one. My personal favorite on this short list is Ender’s Game, by Orson Scott Card…here are a few others on a deeper level. [...]