The world is full of irony. I was checking out millionsofus.com the other night when low and behold the next day, colleague Brian Clark, smacked the baton to me during his podcast with CEO Reuben Steiger about Second Life, and more importantly- the story telling metaphor.

Millions of Us is a company dedicated to helping businesses understand and harness the power of virtual worlds.

Once the stuff of science fiction, virtual worlds are becoming central to the future of marketing, technology, entertainment and brand-building. We believe this has to do with consumers’ desire to be engaged in a dialogue by the companies they love. We also feel that in the future, wise companies will use virtual worlds as places to assemble active communities of their most passionate supporters.

Millions of Us is led by CEO Reuben Steiger and President Christian Lassonde. Prior to founding Millions of Us, Steiger ran Business Development for Linden Lab, creator of Second Life. Lassonde was Linden Lab’s Director of Product Management.

#4: Brian Clark of GMD Studios Podcast

On Friday, Mike Monello of Campfire recommended that I talk with Brian Clark of GMD Studios. These guys have been at the social media game in the web since the early days and are doing some really interesting work for Ford and others. He is also the president of Indie Media Wire.

This could be interesting…

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