Retail Chains Getting Resistance From Second Life Residents
Interesting piece explores resistance of big brands and Second Life- I am not surprised having been an active participant..you HAVEto be a participant, a part of the conversation, to gain acceptance into the culture.
Anything else is completely eye-candy- a billboard. Second Life is about raw creativity…and it is really only the beginning. The smaller, more nimble brand will master it, and new brands will emerge FROM IT.
References:
Retail Chains in Second Life get cold shoulder from residents
technorati tags:second, life, secondlife, linden, vitual, worlds, virtual, reality, branding
Second LifePopularity: 2% [?]


The Second Life Situation
This is pretty funny, and pretty much how I felt about Second Life, at least until Wayne and Eric showed me some stuff last night. It is pretty cool, and I can definitely see how some people can get lost in there, especially as their Second Life becom…